Put AI to work where your business gets stuck.

When your team keeps chasing information and copying it between tools, I find the expensive part and build an AI workflow you can test against today's cost and capacity.

30 minutes to talk through the work and a useful next step.

Solo or small studio? Start here
20 yearsBuilding at the edges of technology and systems design
11 million usersAcross #1 Apple apps I built
1,000+ professionalsTaught to put AI to work
Certified Claude ArchitectAnthropic Partner Program

Change what the business can do.

Capacity

Handle more work without staffing rising at the same rate.

Prepare customer onboarding from the information already collected.

Cycle time

Remove the waiting between a request and a useful response.

Gather account context and prepare a quote for review.

Operating cost

Reduce the effort needed for repeatable work.

Extract invoice details and send exceptions to the right person.

New capability

Offer something that used to take too much time to deliver.

Turn company knowledge into a customer-facing research service.

Opportunities to test against your workflow baseline.

"Kyle brings an artist's eye and a technologist's vision to any project. Working with him on a key marketing initiative for Winnebago was frictionless, fun, inspiring and hugely successful for the company."
Don Cohen Head of Marketing, Winnebago

Where does your company get stuck?

Revenue operations

Account research, proposal preparation, and sales handoffs.

Customer operations

Intake, support triage, response preparation, and onboarding.

Finance and administration

Gather documents, classify requests, prepare reviews, and route exceptions.

Knowledge operations

Find company guidance, show sources, and flag missing answers.

Delivery operations

Prepare project handoffs, check requirements, and update delivery records.

Executive decision support

Prepare recurring reports from company records and surface exceptions.

AI-enabled products and services

Build a research, analysis, or customer service your team can afford to deliver.

Start with the tools your team already uses.

  • Gmail
  • Google Calendar
  • Google Drive
  • Notion
  • Slack
  • QuickBooks
  • HubSpot
  • LinkedIn
  • Claude
  • Higgsfield
  • Perplexity
  • ElevenLabs
  • Polar
  • The open web

During the Map, we check API access, permissions, and what can connect.

Map the work. Build what holds up.

Start with one workflow and a baseline. Agree the scope and price before each stage. You can stop after the Map.

  1. AI Opportunity Map

    Follow the current work, measure its time and cost, and choose the first pilot.

    Do the numbers justify building a pilot?

  2. Production Pilot

    Redesign one workflow, connect the required systems, build it, and run it with your team.

    Does it work well enough, and do the economics hold?

  3. Expansion

    Extend what proves useful to more teams, adjacent workflows, or higher volumes.

    What has earned a larger role?

  4. AI Operations

    Keep the deployed system useful as models, costs, and your company's work change.

    Who owns what after launch?

What each stage includes

Your systems. Your say.

Access only the information the workflow needs. Keep human approval where consequences matter, a record of actions, and a manual fallback. You own the code, prompts, docs, and accounts.

See controls & ownership

Hi, I'm Kyle

I do the discovery and the building. You'll work directly with me on the workflow, the system, and the handover your team needs to run it.

The person doing the work usually knows where it gets weird. I want them in the conversation.

Meet Kyle and see the track record
Kyle Kesterson teaching an AI session in a brick studio.
Kyle Kesterson · Principal Builder & Educator
"Kyle is the most organized, detail oriented, laser-vision-on-huge-scale-projects person I have ever met... he provides invaluable assets of prioritizing, organization and driving the tasks... I'd clone him in a second if it was moral and legal!"
Lina Piloplyte Emmy, Silver Lion and Clio winning documentary filmmaker

Before we talk

Do we have to replace our tools?

We start with the tools you use. Access, reliability, and cost determine what to connect or change.

How do we assess the return?

Compare the pilot with the baseline, including build cost, subscriptions, usage, maintenance, and staff review. More capacity becomes cash savings only when spending decreases.

What happens when AI gets it wrong?

Test failure cases, agree when a person steps in, and keep a way to stop automation and resume the manual process.

How much does it cost?

The workflow, systems, and controls determine the scope. I quote the next stage before work begins. You can stop after the Map.

Who owns the system?

You own the code, prompts, docs, and accounts. Third-party software remains subject to its licenses.

Can I learn to build myself?

Yes. Build Lab is my learning community. You can also work with me on a workflow for your independent business.

Bring a workflow that's slowing the team down.

In a 30-minute call, we'll walk through a recent example and decide what to explore next. If the economics or access don't support a build, I'll say so.